We don't just create campaigns — we create movements that bring players, creators, and communities together.
From grassroots tournaments to global IP, our team has shaped the evolution of competitive gaming.
Publishers and partners rely on us to launch games, craft strategies, and create cultural moments that matter.
Experts in community-first design: We make experiences players don't just want to consume, but want to be part of.
Community critical mass is where the community carries your game, and not your marketing spend. It is the single biggest reason for your game to achieve:
Lower cost of user acquisition
Higher player engagement rates
Higher player LTV
Better discoverability
Authenticity and trust
WE EMPOWER
ELO creates community empowerment by creating experiences and including technology that makes your players not just consumers, but daily participants inside, and outside your game.
YOUR COMMUNITY
1. Competition
& challenges
3. Storytelling
4. Rewards
2. Creativity
Competitions and challenges, such as esports events, speedruns, leaderboards or achievements, are a great way to build and engage with your community, offering a fun opportunity for players to connect with others, inspire playing, and expand on what the game already provides.
Esports strategies & ecosystem development
Detailed competition & challenges programmes
Lasting event IP co-creation & execution
Impeccable project management & execution
Discord & competition management tools
CREATIVITY
We bring game creativity to life in real-life settings and digital content. By creating a diverse appeal for community-based gaming events, you can activate another part of your gaming community and fandom.
Creative contests & exhibitions
Support with fan art integration (assets, platforms)
Real life game action at events including cosplay with class-A talent and movie grade costumes
Building frameworks for user-generated content
STORYTELLING
Your game concept started with a unique story, and that story needs to be told. Multi-media content and live action bring another level of depth to the game experience that lives beyond the gameplay.
Live action cinematics & short form
Scripted and unscripted content
Animated stories
Engaging & shareable content for social media
Behind-the-scenes & developer or brand stories
REWARDS
Your community loves to be rewarded for their efforts. With advancing web3 abilities, rewarding participation and loyalty is now going beyond the game itself, with lots of opportunities for your community to share creativity and value.
Designing and implementing a reward economy for the community
Work with creators to design artefacts that people love
Creating activations that really reward and not "sell out"
FULL LIFECYCLE
ELO support with market research, objectives and creative input for community in- and out-of-game experience.
ELO delivers the growth plan to 'community critical mass'.
Community assets & experiences production, community playtesting, building bridges with first community co-creators & ambassadors.
Operate community launch plan. Distribution of community platforms, data & content assets to support game launch.
Track specific community success metrics. Steering growth of community and assets to critical mass.
FULL LIFECYCLE
ELO support with market research, objectives and creative input for community in- and out-of-game experience.
ELO delivers the growth plan to 'community critical mass'.
Community assets & experiences production, community playtesting, building bridges with first community co-creators & ambassadors.
Operate community launch plan. Distribution of community platforms, data & content assets to support game launch.
Track specific community success metrics. Steering growth of community and assets to critical mass.
LET'S CONNECT
Whether you're a game studio seeking to stand out, a brand exploring gaming culture, or an investor looking for the next big opportunity - we're here to make it happen.
GET IN TOUCH