WE MAKE THE TOOLSWORK HARDER
Building the right community infrastructure is only half the job. ELO's agency team designs and runs the campaigns, programmes, and activations that turn your tools into moments players actually care about.
Building the right community infrastructure is only half the job. ELO's agency team designs and runs the campaigns, programmes, and activations that turn your tools into moments players actually care about.
ACTIVATING THE TOOLS
Before activation comes structure. We define how your community should work, what participation looks like at each stage, and how each tool supports your long-term retention goals.
We build campaigns around your tools, creator leaderboards with prizes, seasonal tournaments, playtesting recruitment drives, designed to drive participation and generate organic reach.
We design formats that reward consistent activity and progression, not just top performers. Broader participation means a healthier, more self-sustaining community.
We integrate creators into your community tools directly, running creator-specific leaderboards, seeding competition moments, and building the kind of spectacle that drives organic sharing.
FULL LIFECYCLE
We start with your game, your audience, and your goals. Market research, community objectives, and creative direction; the foundation everything else is built on.
We design the full growth plan to Community Critical Mass. Participation mechanics, tool selection, activation formats, and the metrics that tell you it's working.
We build the tools, assets, and experiences, and put them in front of your first community co-creators and ambassadors before wider rollout. Playtesting and community feedback built in from the start.
We run the community launch plan end to end. Tools deployed, activations live, and your community primed to participate from day one.
We track the signals that matter and keep iterating. Every activation informs the next, steering your community toward the point where it starts to carry itself.
FULL LIFECYCLE
We start with your game, your audience, and your goals. Market research, community objectives, and creative direction; the foundation everything else is built on.
We design the full growth plan to Community Critical Mass. Participation mechanics, tool selection, activation formats, and the metrics that tell you it's working.
We build the tools, assets, and experiences, and put them in front of your first community co-creators and ambassadors before wider rollout. Playtesting and community feedback built in from the start.
We run the community launch plan end to end. Tools deployed, activations live, and your community primed to participate from day one.
We track the signals that matter and keep iterating. Every activation informs the next, steering your community toward the point where it starts to carry itself.
From grassroots tournaments to global platforms, our team has shaped competitive gaming at every level, including bringing esports to US mainstream television through ESPN, Turner Sports, and NBC Universal.
Ubisoft, Red Bull, Monster Energy, JD Sports, Valve, we've built community moments for the names that define the industry.
Unlike traditional agencies, every activation we run is built on infrastructure we designed and own. That means faster deployment, tighter feedback loops, and campaigns that get smarter over time.
GET IN TOUCH
Tell us about your game or brand and we'll show you what's possible.
TALK TO US